Sanam Nassirpour
Founder and Creative and Strategy Lead of se-ven
I have always been passionate about art and design. As a child in Iran, I studied painting under master artists, developing an eye for beauty, detail, and the stories objects can tell. When I moved to the United States for college, I pursued Electrical Engineering at Arizona State University, but my creative drive never left me. That passion led me to San Francisco and the Design Strategy program at California College of the Arts, where I learned to merge analytical thinking with creative vision. For over a decade at Fuseproject, a product & innovation consultancy founded by Yves Behar, I worked with Fortune 500 companies and startups to build products and retail experiences that were both commercially successful and deeply meaningful. In 2022, I felt the pull toward something more personal and human—a return to the joy of tangible objects and spaces. That quest brought me to MARCH, where I rediscovered the magic of curation and the thrill of helping clients nd pieces that bring joy into their homes. It’s this love of beauty, connection, and storytelling through objects that inspires me to open my own store—a space where I can share that magic every day.
